The publication
Trail Notes
Buy for the trip you actually take.
4 research guides in this edition.
Content count, not audience size. No visitor, subscriber, or conversion total is implied.
Explore the guide library →Partnerships / Outdoor gear
Reach readers working through a real decision.
Readers comparing hiking apparel, hunting blinds, and packing requirements.
Propose a relevant placement. We agree the scope, evidence, price, and reporting before a campaign begins.
The fit
Relevant to the reader’s task.
Outdoor equipment and apparel brands.
Send a destination, intended geography, and a specific explanation of how the offer fits a guide. We review claims and exclusions before accepting creative.
A sponsorship does not change product rankings or remove alternatives from a comparison.
Ways to work together
Agree a useful placement.
Guide sponsorship
A clearly labelled placement beside a relevant guide, with a defined destination and agreed campaign dates.
Discuss a fixed placement fee. Approval, exact location, creative, and dates are agreed in writing.
Free-resource sponsorship
Support a relevant worksheet or planning resource. Readers keep free access; sponsorship is disclosed alongside the acknowledgement.
No email gate, customer-list sale, or guaranteed result.
Qualified referral proposals
Providers can propose payment for an eligible signup, inquiry, or sale. State what qualifies, who verifies it, the attribution window, and the payment schedule.
We do not offer a provider-matching service or collect reader inquiries for onward sale. Any future introduction needs the reader’s informed agreement.
Propose referral termsEvidence before a quote
Measure each step separately.
- Placement: agreed URL, format, dates, and publication evidence.
- Audience: dated page-level measurements, where available, with bot and operator exclusions explained.
- Clicks: outbound interactions, where measured. A click is not an accepted lead or a sale.
- Outcome: provider-confirmed qualifying events, approved commission, and payment received.
Ask for a recent evidence packet. We do not promise impressions, click-through rates, conversions, or a minimum audience without an agreed measurement method and supporting data.
Editorial terms come first.
Commercial placements are labelled. Payment does not purchase a positive review, a search-ranking backlink, or a claim that we tested a product. We keep our research independent and decline misleading creative.
Rates, availability, cancellation terms, reporting, and payment terms are negotiated for the specific campaign. Sending a proposal does not reserve a placement.